Company Profile

Adventure Tours Australia was established in 1993 and has since established a reputation for excellence, innovation and reliability that has not only positioned it as one of Australia’s leading tour and transport operators, but also as one that has emerged stronger and with greater product diversity from one of the most difficult periods in Australia’s tourism history.

The company delivers a national portfolio of memorable and satisfying cultural, nature based and way-of-life experiences with adventure, comfort and quality - for a budget price.

The company operates through an Australia wide network of sales and marketing offices, with sales and marketing offices also in the UK and Germany. With 8 operational bases and 230 staff Adventure Tours carry more than 100 000 international visitors each year, all administered through its Adelaide based head office.

The acquisition of the Sydney based Oz Experience brand in April 2005 and the Wayward Bus Touring Company in August 2006 added a new and vibrant dimension to Adventure Tours Australia’s already formidable product offerings. The company now offers three truly national product alternatives, the Oz Experience branded flexible hop on hop off unstructured touring program, Wayward Bus for a more time-rich touring experience and the Adventure Tours Australia branded organised, all inclusive structured touring program.

For people who are looking for a personalised trip, they can choose from a selection of more than fifty touring modules Australia-wide, or alternatively request a private charter to suit their personal requirements without the limitation of an organised schedule.

The Company’s resources include a modern purpose-built vehicle fleet, permanent campsites, access to exclusive accommodation and one hundred and sixty full-time professional tour guides with the option of multi-lingual guides for private groups.

Adventure Tours Australia’s approach to continuous improvement has been influenced by awareness of rapid technological advances and feedback from customers. We have won a multitude of regional and national tourism awards, recognizing excellent product delivery and knowledgeable tour guides. We have a real-time on-line booking facility with API and white-labeling capability, and an efficient customer services department for our agent network. The company currently works with more than 1100 travel partners through 26 countries.